As I mentioned in my blog post from last week this week in class, our assignment was to design a business card. Before class, we had to pick a brand and do some research on it. I chose the nonprofit Family Legacy which helps the orphans of Zambia learn about the Lord and equip them with a quality education. I knew Family Legacy was the brand I wanted my business card to be designed after because I have worked closely with them in the past and I have been personally impacted by this organization as I have mentioned in a previous blog post. Going into class I thought this assignment would be easy but, the whole time I was designing, I felt as though my design was too simple. Every time I would look at other people's computer screens I would see such intricate designs. When I looked at the brand, I was designing for though their logo was so simple and I knew from experience that Family Legacy wouldn't want something over the top. So, I kept the design clean, sleek and simple which is something I believe Family Legacy embodies. I think that was the purpose of the assignment, though, to learn to not over design something in such a small space and know what feel and look the brand you're working for wants. I learned that simplicity in a business card is essential and to only put the most relevant information on a card from this assignment. Along the way, I forgot how to do certain things in InDesign, but with the help of a fellow classmate and Croom I figured it out. I also realized how important it was to keep in mind all the elements of typography l because that can make or break a business card design. I feel proud of what I created, and I am excited to keep improving my skills. I can't wait to see what is in store for next week!
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Amanda HuseI am a recent graduate from the University of Oklahoma. I majored in Public Relations with a minor in Nonprofit. I am an authentic, philanthropic and proficient person who has technological and communications skills that will help me efficiently communicate with different publics. Archives
March 2018
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